A Programmed Method for Generating New Product Ideas from an Existing Product Line
| Year of publication: |
2020
|
|---|---|
| Authors: | Kumar, Subodha ; Singhal, Jaya ; Singhal, Kalyan |
| Published in: |
Decision Sciences. - Wiley, ISSN 1540-5915, ZDB-ID 2066218-X. - Vol. 53.2020, 4 (07.10.), p. 771-776
|
| Publisher: |
Wiley |
| Type of publication: | Article |
|---|---|
| Language: | English |
| Other identifiers: | 10.1111/deci.12492 [DOI] |
| Source: | Other ZBW resources |
Persistent link: https://www.econbiz.de/10012408718