A PROPOSED MODEL OF LIFESTYLE AND STORE ATTRIBUTES FOR HYPERMARKETS’ LOYALTY
| Year of publication: |
2011-03
|
|---|---|
| Authors: | Mojgan Bahrami Samani Author_Email: samani_518@yahoo.com.sg ; Hashim, Noor Hazarina ; Golbaz, Nafiseh Eshghi ; Khani, Naser |
| Subject: | customer loyalty | lifestyle | store attributes | hypermarket |
| Extent: | application/pdf |
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| Series: | |
| Type of publication: | Book / Working Paper |
| Notes: | Published in 2nd ICBER 2011 Proceeding, March 2011 Number 2011-208 |
| Classification: | M0 - Business Administration and Business Economics; Marketing; Accounting. General |
| Source: |
Persistent link: https://www.econbiz.de/10010535907