A random coefficients mixture hidden Markov model for marketing research
Eelco Kappe, Ashley Stadler Blank, Wayne S. DeSarbo
| Year of publication: |
September 2018
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|---|---|
| Authors: | Kappe, Eelco ; Stadler Blank, Ashley ; DeSarbo, Wayne |
| Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 622691-7. - Vol. 35.2018, 3, p. 415-431
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| Subject: | Hidden Markov model | Time-varying effects | Unobserved heterogeneity | Attendance demand model | Major League Baseball | Markov-Kette | Markov chain | Theorie | Theory | Profisport | Professional sports | Marktforschung | Market research | Stochastischer Prozess | Stochastic process | Schätzung | Estimation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.ijresmar.2018.07.002 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011943231