A recent look : creative professionals' perceptions of creativity in Hong Kong
Vivienne S. Y. Leung; Anna N. N. Hui
| Year of publication: |
2014
|
|---|---|
| Authors: | Leung, Vivienne S. Y. ; Hui, Anna N. N. |
| Published in: |
Services marketing quarterly. - New York, NY : Haworth Press, ISSN 1533-2969, ZDB-ID 2050792-6. - Vol. 35.2014, 2, p. 138-154
|
| Subject: | creativity | advertising | Hong Kong | China | agency-client relationship | Hongkong | Kreativität | Creativity | Werbewirtschaft | Advertising industry | Werbung | Advertising | Kreativsektor | Creative industries | Werbewirkung | Advertising effects |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010363987