A sales forecast model for short-life-cycle products : new releases at Blockbuster
Casey Chung; Shun-Chen Niu; Chelliah Sriskandarajah
| Year of publication: |
2012
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|---|---|
| Authors: | Chung, Casey ; Niu, Shun-chen ; Sriskandarajah, Chelliah |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 21.2012, 5, p. 851-873
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| Subject: | sales forcasting | retail operations | new-product diffusion | buyer behavior | DVD movies | stochastic model applications | Prognoseverfahren | Forecasting model | Absatz | Sales | Einzelhandel | Retail trade | Konsumentenverhalten | Consumer behaviour | Filmwirtschaft | Film industry | Innovationsdiffusion | Innovation diffusion |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://ebvufind01.dmz1.zbw.eu/10009667714