A scenario approach for assessing new business concepts
| Year of publication: |
2010
|
|---|---|
| Authors: | Piirainen, Kalle ; Kortelainen, Samuli ; Elfvengren, Kalle ; Tuominen, Markku |
| Published in: |
Management research review. - Bingley : Emerald, ISSN 2040-8277, ZDB-ID 25351527. - Vol. 33.2010, 6 (21.5.), p. 635-656
|