A study on performance of telecom service market : case of Karnataka, India
Sadhna Shukla, T.N. Roopa
| Year of publication: |
2018
|
|---|---|
| Authors: | Shukla, Sadhna ; Roopa, T. N. |
| Published in: |
International journal of business excellence. - Genève : Inderscience Enterprises Ltd., ISSN 1756-0047, ZDB-ID 2458823-4. - Vol. 15.2018, 1, p. 66-94
|
| Subject: | customer perceived network quality | customer care services | customer satisfaction | overall brand equity | service quality perception | telecom circle | India | Dienstleistungsqualität | Service quality | Indien | Kundenzufriedenheit | Customer satisfaction | Telekommunikationssektor | Telecommunications industry | Beziehungsmarketing | Relationship marketing | Dienstleistungsmarketing | Services marketing | Telekommunikation | Telecommunications | Konsumentenverhalten | Consumer behaviour | Markenimage | Brand image |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011954187