A taxonomy of SME e-commerce platforms derived from a market-level analysis
Christopher P. Holland, and Manuela Gutiérrez-Leefmans
| Year of publication: |
2018
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|---|---|
| Authors: | Holland, Christopher P. ; Gutiérrez-Leefmans, Manuela |
| Published in: |
International journal of electronic commerce : IJEC. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1086-4415, ZDB-ID 1402660-0. - Vol. 22.2018, 2, p. 161-201
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| Subject: | business model theory | cluster analysis | e-commerce platforms | SME | strategic group theory | taxonomy | Web 2.0 | Electronic Commerce | E-commerce | KMU | Geschäftsmodell | Business model | Clusteranalyse | Cluster analysis | Digitale Plattform | Digital platform | Online-Handel | Online retailing | Social Web | Social web | Wettbewerbsstrategie | Competitive strategy | Klassifikation | Classification |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10864415.2017.1364114 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011856638