A technology valuation model using quantitative patent analysis : a case study of technology transfer in big data marketing
Sunghae Jun, Sangsung Park and Dongsik Jang
| Year of publication: |
September-October 2015
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| Authors: | Jun, Sunghae ; Park, Sangsung ; Jang, Dongsik |
| Published in: |
Emerging markets finance & trade : a journal of the Society for the Study of Emerging Markets. - Philadelphia, Pa. : Routledge Taylor & Francis Group, ISSN 1540-496X, ZDB-ID 2089472-7. - Vol. 51.2015, 5, p. 963-974
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| Subject: | big data marketing | patent analysis | social network analysis | technology clustering | technology transfer | technology valuation | Patent | Technologietransfer | Technology transfer | Big Data | Big data | Soziales Netzwerk | Social network |
| Type of publication: | Article |
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| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/1540496X.2015.1061387 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011561153