A theory of directional pricing and its application to electricity policy

This study is a first attempt of investigating a theory of directional pricing. Directional pricing is defined as price or rate designs that apply different prices to selling and buying the concerned goods. A typical example would be rate schedules in the feed-in-tariff (FIT) policy for electricity. This study discusses how the pricing is distinctive and shows that a new development of the theory is essential for the analysis of such emerging electricity markets.