A value co-creation model for wine tourism
Guiseppe Festa (Department of Business Studies and Reserches (MIT), University of Salreno, Fisciano, SA, Italy), Demetris Vrontis and Alkis Thrassou (School of Business, University of Nicolsia, Nicosia, Cyprus), Maria V. Ciasullo (Department of Business Studies and Reserches (MIT), University of Salreno, Fisciano, SA, Italy)
| Year of publication: |
2015
|
|---|---|
| Authors: | Festa, Guiseppe ; Vrontis, Demetris ; Thrassou, Alkis ; Ciasullo, Maria V. |
| Published in: |
International journal of management practice : IJMP. - Olney, Bucks : Inderscience Enterprises, ISSN 1477-9064, ZDB-ID 2164926-1. - Vol. 8.2015, 3, p. 247-267
|
| Subject: | wine tourism | business relational view | relational context | destination management | value co-creation | service dominant logic | service science | system-making | Betriebliche Wertschöpfung | Value creation | Weinbau | Wine industry | Kundenintegration | Customer integration | Wein | Wine | Tourismuswirtschaft | Tourism industry | Destinationsmanagement | Destination management | Service-Dominant Logic | Service-dominant logic | Dienstleistung | Services | Unternehmensnetzwerk | Business network | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011545009