| Extent: | XVI, 290 Seiten Illustrationen, Diagramme 21 cm x 14.8 cm, 384 g |
|---|---|
| Series: | Schriftenreihe Studien zum Konsumentenverhalten. - Hamburg : Kovač, ISSN 1613-9100, ZDB-ID 2162181-0. - Vol. Band 79 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Dissertation, Universität Konstanz, 2017 |
| ISBN: | 978-3-8300-9752-5 ; 3-8300-9752-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013435866