Achieving Growth in the Luxury Market - Catering to an affluent and most discriminating clientele, Leading Hotels of the World had grown to penetrate the luxury hotel market almost every-where in the world. Further growth, CEO Paul McManus realized, might dilute its brand. In effect, the firm had to expand its bottom line by forming partnerships and leveraging its well-known brand name into new ...
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|Authors:||Maresco, Peter A.; Lyons, Bridget|
Strategic finance : leadership strategies in accountants and financial professionals. - Montvale, NJ : Institute of Management Accountants, ISSN 0025-1690, ZDB-ID 14706659. - Vol. 86.2005, 11, p. 46-53
Crumbley, D. Larry, (2011)
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Pitney Bowes Calls for New Metrics - This global provider of integrated mail and document management solutions developed a balanced scorecard that enabled access to 55 key metrics and the closing stock price and news about the company. It was organized by five objectives: Business results, competitiveness, quality, employees, and carriers.
Green, Mark, (2002)
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