Acquiring travel-related information from mobile social networking services : what factors predict social networking services users' perceived value and trust in Malaysia?
Year of publication: |
2020
|
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Authors: | Mohd Suki, Norazah ; Norbayah Mohd Suki |
Published in: |
Journal of marketing communications. - London : Routledge, ISSN 1466-4445, ZDB-ID 2020291-X. - Vol. 26.2020, 7, p. 742-760
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Subject: | perceived enjoyment | perceived risks | perceived value | privacy concerns | Travel information | trust | Konsumentenverhalten | Consumer behaviour | Soziales Netzwerk | Social network | Vertrauen | Confidence | Social Web | Social web | Malaysia | Datenschutz | Data protection | Mobilkommunikation | Mobile communications |
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