Active innovation resistance : an empirical study on functional and psychological barriers to innovation adoption in different contexts
Verena Joachim, Patrick Spieth, Sven Heidenreich
| Year of publication: |
May 2018
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|---|---|
| Authors: | Joachim, Verena ; Spieth, Patrick ; Heidenreich, Sven |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 71.2018, p. 95-107
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| Subject: | New product adoption | Innovation rejection | Active innovation resistance | Functional barriers | Psychological barriers | Innovation | Innovationsdiffusion | Innovation diffusion | Konsumentenverhalten | Consumer behaviour | Innovationsakzeptanz | Innovation adoption | Innovationsmanagement | Innovation management |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2017.12.011 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011871416