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The power of one : gaining business value from personalization technologies
Pal, Nirmal, (2003)
Selection of modules for mass customisation
Da Cunha, Catherine, (2010)
Building-up versus paring-down : consumer responses to recommendations when customizing
Coker, Brent, (2013)
Semantically enhanced web personalization
Uchyigit, Gulden, (2009)