Adoption of virtual try-on technology for online apparel shopping
Year of publication: |
2008
|
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Authors: | Kim, Jiyeon ; Forsythe, Sandra |
Published in: |
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation. - Thousand Oaks, CA : SAGE Publishing, ISSN 1094-9968, ZDB-ID 1424950-9. - Vol. 22.2008, 2, p. 45-59
|
Subject: | Bekleidung | Clothing | Electronic Commerce | E-commerce | Virtuelle Realität | Virtual reality | Interaktive Medien | Interactive media | Konsumentenverhalten | Consumer behaviour |
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