Advances in brand semiotics & discourse analysis
edited by George Rossolatos
| Year of publication: |
[2023]
|
|---|---|
| Other Persons: | Rossolatos, George (ed.) |
| Publisher: |
Wilmington, Delaware : Vernon Press |
| Subject: | Markenführung | Brand management | Semiotik | Semiotics | Diskurstheorie | Discourse theory |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
8 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | xx, 238 pages illustrations 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Aufsatzsammlung |
| Language: | English |
| Notes: | Includes bibliographical references and index |
| ISBN: | 978-1-64889-591-3 ; 1-64889-591-3 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014315991