Advancing consumer neuroscience
| Year of publication: |
2014
|
|---|---|
| Authors: | Smidts, Ale ; Hsu, Ming ; Sanfey, Alan G. ; Boksem, Maarten A. S. ; Ebstein, Richard B. |
| Published in: |
Marketing letters : a journal of research in marketing. - Dordrecht [u.a.] : Springer, ISSN 0923-0645, ZDB-ID 1031012-5. - Vol. 25.2014, 3, p. 257-267
|
| Subject: | Consumer neuroscience | Neuroeconomics | Social neuroscience | Genes | Machine learning | Meta-analysis | Neurowissenschaften | Neuroscience | Neuroökonomie | Konsumentenverhalten | Consumer behaviour | Künstliche Intelligenz | Artificial intelligence | Meta-Analyse | Verhaltensökonomik | Behavioral economics | Rationalität | Rationality |
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