Adverse impacts of revealing the presence of "Artificial Intelligence (AI)" technology in product and service descriptions on purchase intentions : the mediating role of emotional trust and the moderating role of perceived risk
| Year of publication: |
2025
|
|---|---|
| Authors: | Cicek, Mesut ; Gursoy, Dogan ; Lu, Lu |
| Published in: |
Journal of hospitality marketing & management. - London [u.a.] : Routledge, Taylor and Francis Group, ISSN 1936-8631, ZDB-ID 2486892-9. - Vol. 34.2025, 1, p. 1-23
|
| Subject: | AI | Artificial Intelligence | emotional trust | perceived risk | purchase intention | Künstliche Intelligenz | Artificial intelligence | Konsumentenverhalten | Consumer behaviour | Vertrauen | Confidence | Emotion | Risikopräferenz | Risk attitude | Online-Handel | Online retailing |
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