Affective commitment to the employer brand : development and validation of a scale
Susana Fernandez-Lores, Diana Gavilan, Maria Avello, Francisca Blasco
| Year of publication: |
January-March 2016
|
|---|---|
| Authors: | Fernandez-Lores, Susana ; Gavilan, Diana ; Avello, Maria ; Blasco, Francisca |
| Published in: |
Business research quarterly : BRQ. - Barcelona [u.a.] : Elsevier España, ISSN 2340-9436, ZDB-ID 2772815-8. - Vol. 19.2016, 1, p. 40-54
|
| Subject: | Employer branding | Affective commitment | Work experience | Measurement scale | Personalmarketing | HR marketing | Mitarbeiterbindung | Employee retention | Arbeitsverhalten | Work behaviour | Messung | Measurement | Personalmanagement | Human Resource Management | Emotion |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.brq.2015.06.001 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011660324