Aggregation and disaggregation of information goods : implications for bundling, site licensing, and micropayment systems
Year of publication: |
2001
|
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Authors: | Bakos, J. Yannis ; Brynjolfsson, Erik |
Published in: |
Lectures in e-commerce. - Wien [u.a.] : Springer, ISBN 3-211-83623-3. - 2001, p. 103-122
|
Subject: | Theorie | Theory | Leistungsbündel | Bundling strategy | Lizenz | Licence | Aggregation |
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