Agile-Stage-Gate hybrid model : a promising new approach and a new research opportunity
Robert G. Cooper and Anita F. Sommer
| Year of publication: |
September 2016
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|---|---|
| Authors: | Cooper, Robert G. ; Sommer, Anita Friis |
| Published in: |
The journal of product innovation management : an international publication of the Product Development & Management Association. - Oxford : Blackwell Publishing, ISSN 0737-6782, ZDB-ID 722136-8. - Vol. 33.2016, 5, p. 513-526
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| Subject: | Lego GmbH | Produktentwicklung | New product development | Prozessmanagement | Business process management | Spielwarenbranche | Toy industry | Deutschland | Germany |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1111/jpim.12314 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011600347