AI-driven competitive advantage : the role of personality traits and organizational culture in key account management
Prashant Mehta, Debarun Chakraborty, Nripendra P. Rana, Anubhav Mishra, Sangeeta Khorana, and Kaouther Kooli
| Year of publication: |
2025
|
|---|---|
| Authors: | Mehta, Prashant ; Chakraborty, Debarun ; Rana, Nripendra P. ; Mishra, Anubhav ; Khorana, Sangeeta ; Kooli, Kaouther |
| Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 2052-1189, ZDB-ID 2019934-X. - Vol. 40.2025, 2, p. 543-569
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| Subject: | Big 5 personality traits | Competitive advantage | Firm performance | KAM | Wettbewerbsvorteil | Key-Account-Management | Key account management | Persönlichkeitsmerkmal | Personality trait | Unternehmenskultur | Corporate culture | Unternehmenserfolg | Persönlichkeitspsychologie | Personality psychology |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/JBIM-03-2024-0205 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015207028