Aktivierung im Sportsponsoring : Gestaltung strategischer Partnerschaften aus Sponsorenperspektive
Dominik Schwizer
| Year of publication: |
[2021]
|
|---|---|
| Authors: | Schwizer, Dominik |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) ; Universität St. Gallen (degree granting) |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Sport | Sports | Sportfinanzierung | Sports financing | Management | Unternehmen | Sportsponsoring | Kooperation | Beziehungsmanagement |
| Description of contents: | Table of Contents [d-nb.info] ; Description [deposit.dnb.de] |
| Extent: | XXVI, 283 Seiten Illustrationen 21 cm x 14.8 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift |
| Language: | German |
| Thesis: | Dissertation, Universität St. Gallen, 2021 |
| Notes: | Literaturverzeichnis: Seiten 261-283 |
| ISBN: | 978-3-658-34214-2 ; 3-658-34214-5 ; 978-3-658-34215-9 |
| Other identifiers: | 10.1007/978-3-658-34215-9 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012506665