Algorithm-generated identity labeling promotes identity-consistent product preferences
| Year of publication: |
2025
|
|---|---|
| Authors: | Shen, Zhengyu ; Hu, Yunxuan ; Yin, Yunlu |
| Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 42.2025, 6, p. 1667-1679
|
| Subject: | Algorithm | expected accuracy of algorithmic prediction | identity label | strength of identification | Algorithmus | Konsumentenverhalten | Consumer behaviour | Warenkennzeichnung | Product labelling | Persönlichkeitspsychologie | Personality psychology | Theorie | Theory | Prognoseverfahren | Forecasting model |
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