Algorithmic classifications in credit marketing : how marketing shapes inequalities
Year of publication: |
2024
|
---|---|
Authors: | Pellandini-Simányi, Léna |
Published in: |
Marketing theory. - Thousand Oaks, Calif. [u.a.] : Sage, ISSN 1741-301X, ZDB-ID 2072860-8. - Vol. 24.2024, 2, p. 211-232
|
Subject: | algorithms | class | classification situation | consumer data | credit | segmentation | subjectivity | inequality | Algorithmus | Algorithm | Einkommensverteilung | Income distribution | Kreditmarkt | Credit market | Klassifikation | Classification | Marktsegmentierung | Market segmentation | Verbraucherkredit | Consumer credit | Konsumentenverhalten | Consumer behaviour |
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