Alleviating hedonic adaptation in repeat consumption with creative thinking
Yanfen (Cindy) You, Lili Wang, Xiaojing Yang, Na Wen
| Year of publication: |
2025
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|---|---|
| Authors: | You, Yanfen ; Wang, Lili ; Yang, Xiaojing ; Wen, Na |
| Published in: |
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology. - Hoboken, NJ : Wiley, ISSN 1532-7663, ZDB-ID 2021876-X. - Vol. 35.2025, 3, p. 434-449
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| Subject: | cognitive flexibility | creative thinking | enjoyment | hedonic adaptation | repeat consumption | Kognition | Cognition | Konsumentenverhalten | Consumer behaviour | Kreativität | Creativity | Hedonischer Preisindex | Hedonic price index |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/jcpy.1439 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015460185