Always-on mobile phone behaviour impulsive and postmodern consumers
Year of publication: |
2010
|
---|---|
Authors: | Altintas, M. Hakan ; Gursakal, Necmi ; Kaufmann, Hans Rüdiger ; Vrontis, Demetris ; Isin, Feride Bahar |
Published in: |
International journal of technology marketing : IJTMkt. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-878X, ZDB-ID 2193394-7. - Vol. 5.2010, 4, p. 328-344
|
Subject: | Mobiltelefon | Mobile phone | Konsumentenverhalten | Consumer behaviour | Sozialpsychologie | Social psychology | Lebensstil | Lifestyle | Jugendliche | Youth | Türkei | Turkey |
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