Always valid inference : continuous monitoring of A/B tests
Ramesh Johari, Pete Koomen, Leonid Pekelis, David Walsh
| Year of publication: |
2022
|
|---|---|
| Authors: | Johari, Ramesh ; Koomen, Pete ; Pekelis, Leonid ; Walsh, David |
| Published in: |
Operations research. - Linthicum, Md. : INFORMS, ISSN 1526-5463, ZDB-ID 2019440-7. - Vol. 70.2022, 3, p. 1806-1821
|
| Subject: | A/B testing | confidence intervals | multiple hypothesis testing | p-values | sequential hypothesis testing | Stochastic Models | Statistischer Test | Statistical test | Schätztheorie | Estimation theory | Experiment | Statistische Methodenlehre | Statistical theory |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1287/opre.2021.2135 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013366258