An analysis of consumer perception towards supermarket and online shopping : a systematic review
Shagun Jain and Tina Shivnani, Jampala Maheshchandra Babu
Year of publication: |
2024
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Authors: | Jain, Shagun ; Shivnani, Tina ; Babu, Jampala Maheshchandra |
Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1033, ZDB-ID 2251608-6. - Vol. 15.2024, 2, p. 161-180
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Subject: | consumer | online | perception | shopping | supermarkets | Online-Handel | Online retailing | Lebensmitteleinzelhandel | Food retailing | Konsumentenverhalten | Consumer behaviour | Wahrnehmung | Perception |
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