An empirical analysis of the dimension of loyalty to determine customer retention for E-Commerce
Sunita Dwivedi
| Year of publication: |
2023
|
|---|---|
| Authors: | Dwivedi, Sunita |
| Published in: |
Journal of creating value. - London : Sage Publishing, ISSN 2454-213X, ZDB-ID 2822183-7. - Vol. 9.2023, 1, p. 63-80
|
| Subject: | Customer loyalty | behavioural loyalty | attitudinal loyalty | customer retention | online shopping platforms | post pandemic | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Kundenbindung | Customer retention | Electronic Commerce | E-commerce | Kundenzufriedenheit | Customer satisfaction | Dienstleistungsqualität | Service quality |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/23949643221146061 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014581528