An empirical assessment of customer switching behavior in the Nigerian telecom industry
Year of publication: |
2013
|
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Authors: | Izogo, Ernest |
Published in: |
African journal of business and economic research : AJBER. - London : Adonis & Abbey, ISSN 1750-4554, ZDB-ID 2260653-1. - Vol. 8.2013, 1, p. 61-82
|
Subject: | Customer switching | customer satisfaction | Services | telecommunication Industry | Nigeria | Kundenzufriedenheit | Customer satisfaction | Telekommunikationssektor | Telecommunications industry | Beziehungsmarketing | Relationship marketing | Konsumentenverhalten | Consumer behaviour | Telekommunikation | Telecommunications | Dienstleistungsqualität | Service quality |
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