An expanded servicescape framework as the driver of place attachment and word of mouth
Nathaniel D. Line, Lydia Hanks, Woo Gon Kim
| Year of publication: |
March 2018
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| Authors: | Line, Nathaniel D. ; Hanks, Lydia ; Kim, Woo Gon |
| Published in: |
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education. - Thousand Oaks, Calif. : Sage, ISSN 1096-3480, ZDB-ID 2415089-7. - Vol. 42.2018, 3, p. 476-499
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| Subject: | atmospherics | social servicescape | identification | place attachment | Virales Marketing | Viral marketing | Konsumentenverhalten | Consumer behaviour | Soziale Beziehungen | Social relations | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1177/1096348015597035 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011900489