An exploratory analysis of mall attractive dimensions from the perspective of tier-II cities customers
| Year of publication: |
2021
|
|---|---|
| Authors: | Kumar, Ajay ; Kashyap, Anil Kumar ; Bhagwat, Shree |
| Published in: |
International journal of business innovation and research : IJBIR. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-0260, ZDB-ID 2436046-6. - Vol. 25.2021, 1, p. 78-93
|
| Subject: | mall attractive dimensions | MADs | exploratory factor analysis | EFA | tier-II cities | India | organised retail | mall | Indien | Einkaufszentrum | Shopping center | Konsumentenverhalten | Consumer behaviour |
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