An image worth bottling : the branding of King Island Cloud Juice
Year of publication: |
2010
|
---|---|
Authors: | Khamis, Susie |
Published in: |
International journal of entrepreneurship and small business. - Olney, Bucks : Inderscience, ISSN 1476-1297, ZDB-ID 2167952-6. - Vol. 9.2010, 4, p. 434-446
|
Subject: | Tasmanien | Tasmania | Insel | Island | Markenführung | Brand management | Mineralwasser | Mineral water | Australien | Australia |
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