An integration of BSC and AHP for sustainable growth of manufacturing industries
Year of publication: |
2013
|
---|---|
Authors: | Sundharam, V. N. ; Sharma, Vinay ; Thangaiah, Stephan I. S. |
Published in: |
International journal of business excellence. - Genève : Inderscience Enterprises Ltd., ISSN 1756-0047, ZDB-ID 2458823-4. - Vol. 6.2013, 1, p. 77-92
|
Subject: | Markenführung | Brand management | Balanced Scorecard | Balanced scorecard | AHP-Verfahren | AHP approach | Betriebliche Wertschöpfung | Value creation | Spirituosenindustrie | Spirits industry | Indien | India |
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