An investigation of users' continuance intention toward mobile banking applications
Olfa Bouhlel, Mohamed Nabil Mzoughi
| Year of publication: |
2024
|
|---|---|
| Authors: | Bouhlel, Olfa ; Mzoughi, Mohamed Nabil |
| Published in: |
International journal of business. - Taichung, Taiwan : College of Management, Chaoyang University of Technology, ISSN 1083-4346, ZDB-ID 1315114-9. - Vol. 29.2024, 1, p. 109-134
|
| Subject: | Tunisia | mobile banking application | ease of use | usefulness | trust,satisfaction | continuance intention | partial least squares structural equation modelling | Electronic Banking | Electronic banking | Strukturgleichungsmodell | Structural equation model | Innovationsakzeptanz | Innovation adoption | Partielle kleinste Quadrate | Partial least squares | Tunesien | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Mobile Anwendung | Mobile application | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.55802/IJB.029(1).005 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014554266