An optimal decision for the fresh food supply chain network under omnichannel context
Xiao Zhang, Mingke He and Changchun Yang
| Year of publication: |
2024
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|---|---|
| Authors: | Zhang, Xiao ; He, Mingke ; Yang, Changchun |
| Published in: |
International journal of logistics : research and applications. - London [u.a.] : Taylor & Francis, ISSN 1469-848X, ZDB-ID 2020197-7. - Vol. 27.2024, 7, p. 1112-1153
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| Subject: | customer segmentation strategy | fresh food | Omnichannel retailing | supply chain network design | Lieferkette | Supply chain | Multikanalvertrieb | Multichannel strategy | Lebensmitteleinzelhandel | Food retailing | Ernährungsindustrie | Food industry | Unternehmensnetzwerk | Business network | Beziehungsmarketing | Relationship marketing | Lebensmittel | Food |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/13675567.2022.2114438 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014554093