Analyzing browsing across websites by machine learning methods
Andreas Falke, Harald Hruschka
| Year of publication: |
2022
|
|---|---|
| Authors: | Falke, Andreas ; Hruschka, Harald |
| Published in: |
Journal of business economics : JBE. - Berlin : Springer, ISSN 1861-8928, ZDB-ID 2059561-X. - Vol. 92.2022, 5, p. 829-852
|
| Subject: | Machine learning | Online marketing | Restricted Boltzmann machine | Topic models | Web browsing | Künstliche Intelligenz | Artificial intelligence | Website | Online-Marketing | Internet marketing | Online-Handel | Online retailing | Social Web | Social web |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1007/s11573-021-01067-4 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013438873