Analyzing decision making : metric conjoint analysis
Jordan J. Louviere
| Year of publication: |
1988 ; 1. print.
|
|---|---|
| Authors: | Louviere, Jordan J. |
| Publisher: |
Newbury Park, Calif. [u.a.] : Sage Publ. |
| Subject: | Marktforschung | Market research | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Conjoint-Analyse | Conjoint analysis | Entscheidungsprozess | Entscheidungsverhalten | Conjoint Measurement |
| Description of contents: | Table of Contents [external.dandelon.com] ; Table of Contents [loc.gov] ; Description [loc.gov] |
| Extent: | 95 S. graph. Darst. 8° |
|---|---|
| Series: | Sage University papers / Quantitative applications in the social sciences. - Beverly Hills, Calif. : Sage Publ., ISSN 0149-192X, ZDB-ID 761415-9. - Vol. 67 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturverz S. 89 - 94 Literaturverz. S. 89 - 94 |
| ISBN: | 0-8039-2757-6 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013532919