Analyzing service quality and satisfaction by multivariate analysis of variance : a case of Taiwan tobacco and liquor corporation
Year of publication: |
2021
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Authors: | Lu, An-Wen ; Chang, Ya-Hua ; Wu, Hsin-Hung |
Published in: |
International journal of information systems in the service sector : IJISSS ; an official publication of the Information Resources Management Association. - Hershey, Pa. : IGI Global, ISSN 1935-5688, ZDB-ID 2498765-7. - Vol. 13.2021, 4, p. 1-17
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Subject: | Customer Satisfaction | Multivariate Analysis of Variance | Service Quality | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Taiwan | Multivariate Analyse | Multivariate analysis | Varianzanalyse | Analysis of variance | Faktorenanalyse | Factor analysis |
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