Analyzing shopping cart abandonment enablers : an ISM and MICMAC approach
Year of publication: |
2025
|
---|---|
Authors: | Gupta, Sanjay ; Sahil Raj ; Garg, Aashish ; Gupta, Swati |
Published in: |
International journal of quality & reliability management. - Bingley : Emerald, ISSN 1758-6682, ZDB-ID 1466792-7. - Vol. 42.2025, 1, p. 61-85
|
Subject: | CIMTC | E-Commerce | Interpretive structural modelling | MICMAC analysis | Shopping cart abandonment | Electronic Commerce | E-commerce | Konsumentenverhalten | Consumer behaviour | Online-Handel | Online retailing | Strukturgleichungsmodell | Structural equation model |
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