Extent: | 218 S. graph. Darst. |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Lehrbuch |
Language: | German |
Notes: | Literaturverz. S. [193] - 209 Enth. 9 Beitr. |
ISBN: | 3-531-13634-8 ; 978-3-531-90195-4 |
Classification: | Betriebswirtschaft: Sonstiges ; Massenkommunikation, Massenmedien: Allgemeines |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001744780