Application of metric conjoint analysis in family business research
Year of publication: |
2014
|
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Authors: | Hanisch, David N. ; Rau, Sabine B. |
Published in: |
Journal of family business strategy. - Amsterdam [u.a.] : Elsevier, ZDB-ID 2575822-6. - Vol. 5.2014, 1, p. 72-84
|
Subject: | Metric conjoint analysis | Experimental research | Management research | Boundary research | Management consulting | Family business | Familienunternehmen | Conjoint-Analyse | Conjoint analysis | Unternehmensberatung | Consultancy services | Marktforschung | Market research | Management | Bibliometrie | Bibliometrics | Wissenschaftliche Methode | Scientific method |
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