Applying virtual reality and augmented reality to the tourism experience : a comparative literature review
María A. Bretos, Sergio Ibáñez-Sánchez, Carlos Orús
| Year of publication: |
2024
|
|---|---|
| Authors: | Bretos, María A. ; Ibáñez-Sánchez, Sergio ; Orús, Carlos |
| Published in: |
Spanish journal of marketing. - Bingley : Emerald, ISSN 2444-9709, ZDB-ID 2924966-1. - Vol. 28.2024, 3, p. 287-309
|
| Subject: | Augmented reality | Customer experience | Experiencia del consumidor | Immersive technologies | Literature review | Tourism | Virtual reality | Virtuelle Realität | Tourismus | Tourismuswirtschaft | Tourism industry | Bibliometrie | Bibliometrics |
freely available
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/SJME-03-2023-0052 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10015190342