Appropriating the brand : union organizing in front-line service work
Melanie Simms
| Year of publication: |
2011
|
|---|---|
| Authors: | Simms, Melanie |
| Published in: |
Branded lives : the production and consumption of meaning at work. - Cheltenham [u.a.] : Elgar, ISBN 978-1-84980-092-1. - 2011, p. 148-167
|
| Subject: | Gewerkschaft | Trade union | Markenführung | Brand management | Gewerkschaftsmitgliedschaft | Union membership | Großbritannien | United Kingdom | Markenartikel | Brand | Dienstleistungssektor | Service industry | Arbeitsbeziehungen | Employment relations |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009384355