Are B2B data breaches concerning? : consequences of buyer's or firm's data loss on buyer and supplier related outcomes
Kunal Swani, Lauren Labrecque, Ereni Markos
| Year of publication: |
2024
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|---|---|
| Authors: | Swani, Kunal ; Labrecque, Lauren ; Markos, Ereni |
| Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 1873-2062, ZDB-ID 2012747-9. - Vol. 119.2024, p. 43-61
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| Subject: | B2B | Buyer vulnerability | Data breach | Privacy | Spillover effects | Lieferantenmanagement | Supplier relationship management | Datenschutz | Data protection | B-to-B-Marketing | Business-to-business marketing | IT-Kriminalität | IT crime | Datensicherheit | Data security | Spillover-Effekt | Spillover effect | Electronic Commerce | E-commerce |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1016/j.indmarman.2024.03.007 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014555781