Are online reviews credible? : the effects of online reviews for the adoption of MOOCs for E-learning
Year of publication: |
2023
|
---|---|
Authors: | Chakraborty, Uttam ; Biswal, Santosh Kumar |
Published in: |
Journal of decision systems. - Abingdon : Taylor & Francis, ISSN 2116-7052, ZDB-ID 2390485-9. - Vol. 32.2023, 4, p. 678-699
|
Subject: | dual process theory | E-learning | MOOCs | online reviews | S-O-R framework | E-Learning | Online-Handel | Online retailing | Virales Marketing | Viral marketing | Online-Marketing | Internet marketing | Konsumentenverhalten | Consumer behaviour | Social Web | Social web | Bewertung | Evaluation | Glaubwürdigkeit | Credibility | Personalisierung | Personalization |
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