Aspects influencing purchasing decision, based on fashion purchasing attitudes
Year of publication: |
2022
|
---|---|
Authors: | Spychalska-Wojtkiewicz, Monika ; Klein, Monika ; Majchrzak, Magdalena |
Published in: |
European research studies. - Piraeus : [Verlag nicht ermittelbar], ISSN 1108-2976, ZDB-ID 2479315-2. - Vol. 25.2022, 3, p. 256-272
|
Subject: | Purchasing decision | marketing mix | sustainable goals | circular economy | Kaufentscheidung | Purchase decision | Marketingmanagement | Marketing management | Konsumentenverhalten | Consumer behaviour | Kreislaufwirtschaft | Recycling | Mode | Fashion | Öko-Produkt | Sustainable product | Nachhaltige Entwicklung | Sustainable development |
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